The goal: Turn Lurkers Into Leads Are you getting traffic from social media? Want to convert some of that traffic into leads? Some background Start by evaluating your current lead generation process and whether it’s helping or hurting your efforts. It’s important to understand the relationship among your: lead generation strategies your social media channels Continue Reading
The social media realm is about to have a new sheriff in town. The larger-than-life social network Facebook will reportedly be releasing a Skype-driven video chat platform. Facebook’s Seattle-based tech team was behind the new feature, according to Techcrunch. Skype and Facebook were already in cahoots with a function that integrated Facebook social data directly Continue Reading
A Google-commissioned study on smartphone usage has confirmed just how addicted we are to our devices and revealed how we use them to help make purchasing decisions. The data, which were laid out by Google in detail during a webinar yesterday, revealed a ton of information about how we use the devices in general. A Continue Reading
Facebook Friends and Quality Likes As a business with a Facebook fan page, it’s natural to want to gather as many friends and Likes as possible. As always, though, it’s quality over quantity that will bring you the best return. Take a few moments to see if you want them as a friend/Like. Check out Continue Reading
By David Jackson (c) 2011 Merriam-Webster defines a myth as “a usually traditional story of ostensibly historical events that serves to unfold part of the world view of a people or explain a practice, belief, or natural phenomenon.” It’s been said all myths are based in fact. Whether or not that’s true is debatable. What Continue Reading
