Article Marketing and Syndication

article marketingInternet article marketing — or press release marketing — is an Internet marketing technique that subtly advertises products and services in online article directories. Article directories having good page rank receive a high volume of traffic and are considered authority sites by search engines. These directories then pass on PageRank to the author’s website and also sends traffic from readers.

More than just the dissemination of information that they used to be in traditional media, article syndication is a powerful and practical tool in branding and SEO.

A properly-worded article has the potential to garner thousands of backlinks — a smart technique for ranking well in the search engine — with the potential for an immense return for a relatively small investment. We can also monitor and analyze the impact of your articles so you can keep abreast of what it is you’re paying for.

iQuarius Media has an arsenal of experienced writers, verbally apt programmers, and SEO specialists to help you create compelling content and take full advantage of Internet article marketing.

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BASIC Article Submission

  • News sent to search engines and thousands of news outlets
  • Distribution through Newswire Today, PRLeap, and non-premium and local sources
  • Includes visibility on Google, Yahoo, Lycos, Ask.com, Bing, and MSN searches
  • Appears in Google News (via RSS), About.com, Topix.com, Boston.com, Bing News, BusinessNewsNewsNews, del.ici.ous, ForbesFinder, NewswireToday UK, PRToday.com, PRZoom, etc.
  • Automatic Twitter Posting (Custom Twitter Message)
  • “Share This” buttons
  • Permanent hosting on PRLeap.com
  • Keyword Anchor Text Links
  • May attach 1 photo/video/file

STANDARD Article Submission

BASIC, plus:

  • Optimized for search engines and use of social media sharing technologies for distribution through Twitter, Facebook, Technorati, Digg, LinkedIn, etc.
  • Distribution through Newswire Today, PRLeap, PRWeb, and various non-premium and local sites
  • More than 250,000 subscribers and 30,000+ journalists and bloggers on PRWeb
  • Ability to target distribution: choose 5 industries and 3 regions to reach
  • Anchor text links and custom URLs
  • Personalized RSS feed within release
  • Permanent hosting

PREMIUM Article Submission

BASIC+STANDARD, plus:

  • Published to the full battery of news and PR sites: PRWeb, PRNewswire, PRLeap, Newswire Today, various non-premium and local sites
  • More than 250,000 subscribers and 30,000+ journalists and bloggers on PRWeb and up to 1,000,000 unique monthly visitors to PRNewswire
  • Interactive new release
  • Ability to embed business and merchandise images
  • Ability to add video
  • Distribution to outlets such as USA Today, NY Times, Washington Post, etc., through the Associated Press

Press Release Showcase: OxygenBars.com

press releaseDo you or your company have a new concept, product or service, or an event, that you’d like to publicize with a press release? Do you have anything newsworthy that the world needs to hear about? iQuarius Media can research, write, optimize, and distribute your press release.

Press Release Sample: OxygenBars.com

Here is a writing sample from our archives, released in Fall 2011 for OxygenBars.com.

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OxygenBars.com Provides the Elusive Commodity — A Captive Audience — At The PMA Fresh Summit

As trade show exhibitors get creative to draw people into their booths, they employ crowd-attracting devices such as oxygen bars.

 

FOR IMMEDIATE RELEASE

Venice, FL — The Produce Marketers Association (PMA) will be holding its 2011 Fresh Summit, in Atlanta, GA. From October 14 through 17. At least 18,500 people are expected to attend this International Convention and Exposition.

Industry giants such as Del Monte, Dole, Monsanto, Sunkist and Sysco will be sponsoring and exhibiting. Thousands of participants from food service, supermarkets, government agencies, educational institutions, and other organizations representing the entire supply chain of produce and flowers will be represented at the trade show.

In search of networking opportunities and a chance to promote their products and services, buyers and sellers will be jostling for attention from each other. Trade show participants have had to find creative ways to catch the eye of a potential customer. As such, an oxygen bar will be one crowd-attracting device and attendee perk that will be seen at this year’s trade show.

OxygenBars.com will be setting up a four-station oxygen bar at the Fresh Summit. In the evening, OxygenBars.com will be supplying oxygen after-hours at a corporate party. With individual oxygen sessions running in the five-minute range, the oxygen bars will provide participants an unprecedented way to promote their products and information to a relaxed, receptive, and — most importantly — captive audience.

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About OxygenBars.com

OxygenBars.com is the worldwide leader in oxygen bar manufacturing, equipment, and event services. Servicing clients in the United States and worldwide in 52 countries. For more information, please visit https://OxygenBars.com.

For more information on the Fresh Summit, please visit https://www.freshsummit.com.

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