Copywriting Best Practices To Make Your Ad Copy Sizzle

copywritingCopywriting such as landing page copy, blog posts and writing effective email blasts’ is more art than science. Producing consistent web traffic boils down to:
writing outstanding content.

Writing Effective Landing Page Copy

Producing great landing page copy is a little different than writing, say, a blog post. There are some landing page copywriting nuances that, though seemingly minor, have a huge impact on conversions. So if you’re looking for the quickest way to create a great landing page, invest your time in creating copy that follows these landing page copywriting best practices.

Copywriting tips:

  • Use Action-Oriented Language
  • Use Value-Oriented Language
  • Use Reader Keywords
  • Go for Clarity Over Creativity
  • Format
  • Proof for Consistency

Keep in mind that the time and effort it takes to write effectively may be too much for one or two people to manage. That’s when it’s time to consider outsourcing the work to a team of writers who live and breathe copywriting.  At iQuarius Media, that is one of the many services we offer our clients. Please, feel free to browse our portfolio and let us know if we can be of service. Thanks.

 

Music Production & Editing at iQuarius

Grammy nomination? Check. Multiple major label experience? Check. An arsenal of recording and post-processing instruments at our disposal? Check. The skills and artistry to use it all? Check!

Your audio is safe with us.

Music Production & Editing

Music production and editing affect the structure of a composition — melodies and harmonies, beats, chord progressions, etc., and the engineering — sound levels, equalization, etc. All stages require musical skill, performance experience, and thorough technical knowledge.

And it’s just as much about style as it is about technique.

Our audio department is made up of award winners and engineers with many years of experience, who also happen to be working artists — exactly who you want to be working on your material.

407-378-7817