$8 MILLION For Mobile Internet?

Mobile Internet usage is a social and cultural mainstay. Half of all local searches are conducted on mobile devices. A whopping 86% of mobile Internet users are glued to their phones while they watch TV. We average almost 3 hours a day on our mobile Internet devices — that’s over DOUBLE the time we spend eating.

Facebook, YouTube, searches, store coupons…  It’s all in the palms of our hands. And, it is absolutely fascinating how much value people put on their mobile Internet gadgets. And nothing inspires fanaticism more  than the iPad.

So.

Here’s a light-hearted post as a little reminder about the position that mobile Internet occupies in our everyday lives. However you feel about this, it’s pretty amazing. It’s the world’s most expensive iPad 2.

The over-the-top gadget comes from super-luxury designer Stuart Hughes. It’s your typical Apple tablet but with a bit of added flair. And by a bit, we  mean 2000 grams of 24ct gold, a few dozen diamonds, and part of a dinosaur bone.

Here’s apparently what goes into the iPad 2 Gold History Edition:

Encrusted with 12.5 cts of ‘I’F’ Flawless diamonds, a magnificent total of 53 individually set sparkling gems dwell beautifully in solid 24ct Apple logo with rear section formed again in 24ct gold weighing an immense 2,000 grams. The unrivalled imagination towards the craftmanship of the iPad is down to its main front frame which is made from the oldest rock the world has to offer in the form of Ammolite, sourced from Canada this stone is over 75 million years old. However to make this masterpiece even more individual, sections of a 65 million year old T-REX Dinosaur’s thigh bone was splintered and then shaved into the Ammolite, then finished off with ultimate jewel, as single cut 8.5ct flawless diamond inlaid in its own platinum surround with 12 outer flawless diamond. 

This dinosaur-esque  iPad is being made in a limited run of just two units. It’s going to run you roughly $8 million. Looking for a better ROI? Try this.

 

 

Why You Must Cater To The Mobile Web Surfer

With roughly 5.2 billion mobile customers in 2011 and 1.7 billion mobile internet users anticipated by 2013 (Infonetics Research), leveraging the mobile device system is crucial for organizations. Even though some technological innovations and gadgets are only shortly lived fads, there are others that transcend time and successfully modify the way we operate and do business.

Mobile tech engineering has transformed smartphones into web browsing devices, sometimes surpassing or taking the position of conventional internet browsing on personal computers. As technology develops and internet connections have become quicker and more dependable, more and more consumers will take advantage of mobile web surfing.

What does this mean? If you’re not catering to the mobile web surfer, you may be losing out on substantial exposure and business. Here’s why:

1) The Need for Instant Information

Who still has a dial-up connection? No one that we know. Most people want information and facts immediately. Concert playing in town? Music-lovers can purchase tickets instantaneously. A pair of jeans they like? They can uncover competitor’s prices online and make a buying selection right away. If you’re not there for those immediate buys, you might be missing out on major financial 0pportunity.
2) Size Matters When it Comes to User Experience

Most websites do display on mobile browsers. The distinction is how effectively your website shows up on smaller mobile displays. Need to continually resize the screen? Find it difficult to click on buttons? It’s these little details that drive user experience. If your website is not optimized for mobile use, visitors may be turned away by poor usability.

3) Rendering is Crucial

You might really like your website as it renders on your computer’s display, but that’s precisely what may cause difficulties on mobile devices. Have tons of bells and whistles? Employing a lot of flash? It’s very likely this will not render correctly on mobile phones and let down your visitors. When it comes to enhancing a website for mobile use, less is more.

Mobile technology and internet use is escalating significantly, generating a new medium for merchants and businesses to reach possible clients. If your website is not mobile-friendly, you may well be missing out in a big way.